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This idea is really smart and funny at the same time.
Domino's in Netherlands use these electric motorcycles for deliveries.
Many people feel electric motorcycles are dangerous because they can hardly hear the engine sound while they approach from behind.
So what was their answer for this problem? They achieved this by using an artificial engine sound to secure safety. Since this idea was too fresh, pedestrians had no choice but to laugh at it. A good promotional effect.
By the way, Domino's did ...
Did anything special happen today?
It's okay if there wasn't.
You can make it "special" for yourself.
Think about this.
"Who do you want to talk to/meet the most right now?"
Try calling the first person who comes into your mind, without any reason.
When you've finished talking to him or her, your day will definitely be a better one than usual.
By the way, there's an useful app for this, so twitter users, why not try this out? You can make free calls.